Lobby
High-class offerings with fun twists.
Lobby
The Lobby is a Riverside-based restaurant and cocktail lounge which prides itself on the creation of a unique atmosphere, experience, and approach to bar services.
Strategy • Design • Social • Video • Motion • Event • Photo • Email • Lead Gen
Lobby
The Lobby is a Riverside-based restaurant and cocktail lounge which prides itself on the creation of a unique atmosphere, experience, and approach to bar services.
Design • Social • Video • Animation • Strategy
Collaboration and Partnership
As our client presented their vision for the newest cocktail bar in Downtown Riverside, we were ecstatic to come on board and work with them to craft and create an individual brand identity, resonating with the environmental aesthetic of a private lounge and the feeling of a classic speak-easy experience, while maintaining modern day casual elegance. The Lobby would reflect high-class offerings with fun twists, with an inviting environment and something for everyone to enjoy.
Collaboration and Partnership
As our client presented their vision for the newest cocktail bar in Downtown Riverside, we were ecstatic to come on board and work with them to craft and create an individual brand identity, resonating with the environmental aesthetic of a private lounge and the feeling of a classic speak-easy experience, while maintaining modern day casual elegance. The Lobby would reflect high-class offerings with fun twists, with an inviting environment and something for everyone to enjoy.
Collaboration and Partnership
As our client presented their vision for the newest cocktail bar in Downtown Riverside, we were ecstatic to come on board and work with them to craft and create an individual brand identity, resonating with the environmental aesthetic of a private lounge and the feeling of a classic speak-easy experience, while maintaining modern day casual elegance. The Lobby would reflect high-class offerings with fun twists, with an inviting environment and something for everyone to enjoy.
Branding
Mind & Mill conceived a brand identity that resonated with Lobby’s target audience and helped them stand out in a downtown district with a variety of options for dining and beverage experiences. We received the American Advertising Federation’s prestigious Gold Award for the development of a dynamic logo design and unique brand identity. We are proud of the brand we’ve created and are elated that the brand received acclaim.
Branding
Mind & Mill conceived a brand identity that resonated with Lobby’s target audience and helped them stand out in a downtown district with a variety of options for dining and beverage experiences. We received the American Advertising Federation’s prestigious Gold Award for the development of a dynamic logo design and unique brand identity. We are proud of the brand we’ve created and are elated that the brand received acclaim.
Branding
Mind & Mill conceived a brand identity that resonated with Lobby’s target audience and helped them stand out in a downtown district with a variety of options for dining and beverage experiences. We received the American Advertising Federation’s prestigious Gold Award for the development of a dynamic logo design and unique brand identity. We are proud of the brand we’ve created and are elated that the brand received acclaim.
The Menu
When it came to establishing a classy tone within their industry, Mind & Mill helped develop an identity for elevated drinking experiences and a culture of refinement. This included highlighting the quality of the ingredients used in their cocktails, emphasizing the importance of ambiance, and promoting the idea of experiencing each drink as a unique moment.
The Menu
When it came to establishing a classy tone within their industry, Mind & Mill helped develop an identity for elevated drinking experiences and a culture of refinement. This included highlighting the quality of the ingredients used in their cocktails, emphasizing the importance of ambiance, and promoting the idea of experiencing each drink as a unique moment.
The Menu
When it came to establishing a classy tone within their industry, Mind & Mill helped develop an identity for elevated drinking experiences and a culture of refinement. This included highlighting the quality of the ingredients used in their cocktails, emphasizing the importance of ambiance, and promoting the idea of experiencing each drink as a unique moment.
The Website
With our goals in mind, photography and video was captured periodically to maintain the new brand offerings and display the unique alcohol and food offerings, showcasing models enjoying the environment and the bartenders with their elaborate craftsmanship. These elements made for a gorgeous content archive that translated to an elegant social feed, encouraging a thriving local hotspot and with increased customer loyalty as they watched the new offerings and restaurant events displayed, inspiring new followers, and new customers. We built a website filled with the brand’s identity, video, and photography, where the menus were easily accessible and elegantly displayed.
The Website
With our goals in mind, photography and video was captured periodically to maintain the new brand offerings and display the unique alcohol and food offerings, showcasing models enjoying the environment and the bartenders with their elaborate craftsmanship. These elements made for a gorgeous content archive that translated to an elegant social feed, encouraging a thriving local hotspot and with increased customer loyalty as they watched the new offerings and restaurant events displayed, inspiring new followers, and new customers. We built a website filled with the brand’s identity, video, and photography, where the menus were easily accessible and elegantly displayed.
The Website
With our goals in mind, photography and video was captured periodically to maintain the new brand offerings and display the unique alcohol and food offerings, showcasing models enjoying the environment and the bartenders with their elaborate craftsmanship. These elements made for a gorgeous content archive that translated to an elegant social feed, encouraging a thriving local hotspot and with increased customer loyalty as they watched the new offerings and restaurant events displayed, inspiring new followers, and new customers. We built a website filled with the brand’s identity, video, and photography, where the menus were easily accessible and elegantly displayed.
Tiki Tuesday
Tiki Tuesday
Bringing Themes Alive!
Our work also focuses on the bringing out the unique characteristics of one particular themed menu, we adapt the tone to suit the holiday or theme, such as; Christmas, Halloween, Brunch and Tiki! The Lobby Tiki Tuesday menu design, coaster design, cocktail illustrations, and illustration animations, helped to bring to life the flavor and tone of their Tiki vibes.
Bringing Themes Alive!
Our work also focuses on the bringing out the unique characteristics of one particular themed menu, we adapt the tone to suit the holiday or theme, such as; Christmas, Halloween, Brunch and Tiki! The Lobby Tiki Tuesday menu design, coaster design, cocktail illustrations, and illustration animations, helped to bring to life the flavor and tone of their Tiki vibes.
Bringing Themes Alive!
Our work also focuses on the bringing out the unique characteristics of one particular themed menu, we adapt the tone to suit the holiday or theme, such as; Christmas, Halloween, Brunch and Tiki! The Lobby Tiki Tuesday menu design, coaster design, cocktail illustrations, and illustration animations, helped to bring to life the flavor and tone of their Tiki vibes.
© Mind & Mill, LLC
© Mind & Mill, LLC
© Mind & Mill, LLC